Hey there! I'm Matthew Crez, the founder of Master Critique. With over a decade of advertising experience, the thing I've always enjoyed the most was helping smart leaders shape great ideas. After working as a Creative Director for some of the biggest advertising agencies in the world, I now bring my blend of critical creative thinking and deep strategy directly to you and your team.
Throughout my career, I have had the honor of working with trailblazers in the industry and leading global brands across various sectors. However, when it comes to creating groundbreaking ideas with the potential to make a significant impact in the world, the reality is often the same: great ideas are fragile, and most never survive.
When it comes to advertising, most ideas end up being vanilla. That's why I made Master Critique, an online platform designed to assist talented individuals and businesses in developing their ideas. Our goal is to provide a space where ideas can be challenged and refined, saving them from obscurity and transforming them into influential and impactful actions that shape the world.
When you bounce around an idea hard enough, with the right minds, anything can be transformed into something remarkable. As your trusted consultants, Master Critique goes beyond just coaching ideas. We serve as your creative partner, working alongside you to shape your thoughts into effective business strategies that are ready to take on the world. Our aim is to fine-tune your ideas at lightning speed, ensuring that they are well-crafted and aligned with your goals.
My purpose is to assist you as a coach and guide, helping you bring your great ideas to life through the art of critique - one idea at a time.
Sign up for a subscription or book a call with me and we can go from there.
–Matthew Crez